In-Site SEO and Google Optimizations, if there are any problems in your site, you should remove them. You will need these for in-site SEO work.
In general, one of the most important problems that will arise here will be the copy title tag. This is a very common problem if you are using WordPress. The reason for this is that blog archive pages are added to the “blog / page / 2 /” directory and have the same headers.
You may want to check all the headings individually for this, but you do not need it at all. Using the Yoast SEO plugin, you will need to enable the “Noindex subpages of archives” option in the heading “Sitewide meta settings”.
Make Copy Content Control
In-Site SEO and Google Optimizations; Google hates copy content. Your site is penalized by the Panda algorithm if the copy content is too large. If you have copy content on many pages of your site, this is a bad signal for your site. But if your content is on other sites, that’s worse.
If you are a paid Copyscape account, you can get information about potential copy content. For about $ 10 you can
check up to 200 URL addresses in bulk. It will suffice to take the URL addresses contained in the scan report and put them in the Copyscape tool.
When you process URLs, you will be informed how long the process will take. Once the check is complete, the tool will tell you about your page content, including the “risk situation”.
By checking the URLs individually, you can see what the matching pages are. Generally, copies will be pages such as communication or rejection. Copying these pages will not be a problem for your site.
In-Site SEO and Google Optimizations; The most important thing to note is that the abstract parts of the text are not similar. If there are similarities in these areas, the penalty will not fall back from the application when the Panda algorithm detects you. If you have to use the same digest in the summaries of the text, you can remove the copy content problem that can occur in category pages by creating special content for category pages.
Perform Tests on Google
You can go into Google and start to run tests slowly.
In-Site SEO and Google Optimizations: Make Brand Search
First, search your brand name. As long as your site is not very new, you should be in the first place.
If you are not in the first place with your brand name, then you are in trouble with algorithms. If you are new to the site, you should not worry too much about such situations.
But in the face of such a landscape, you can instantly realize that Google is not yet trusting your site. To remove this problem, you can follow these steps:
- You should create several strong and brand links.
- If you are a business owner, you should get references in some directories.
- If you are a business owner, you must implement Google My Business login.
- You should be sure that your site exists on all major social networks.
Search with “site:” Operator
In this step you have to search using the site: operator. With this search, you can find out how much index your site added to Google.
In-Site SEO and Google Optimizations; If you have some index problems on your site, you can do the necessary checks here. To use the site: operator you need to search on site: ayhankaraman.com.
You need to compare the amount of the result of the response and the amount of URL included in the scan report. you should know that if the amount of the result is too large, you will have a number of pages that can be considered “unnecessary” in this case.
Generally, the problematic points are tag sheets. Such a result can occur because search engines add each tag separately to the index. Indexing of tags with no content inside is not correct.
If you are using the Yoast SEO tool, you need to enable the “noindex, follow” option for meta-robots under the heading “Tags”. At the same time, however, you have to imagine a similar application for pages with poor and poor quality content.